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How Often Should I Update My Website?

Do You Have a Website? Wondering, “How Often Should I Update My Website?” 

If you’re a business owner and you have a website, then you probably don’t think about your website too often. It’s easy to expect that your website will be up and running optimally all the time. You probably don’t anticipate errors on your website, and you probably never think about having to update the content on your website. But if you’re considering digital marketing services, then you’re also probably wondering, “how often should I update my website?” In fact, you may have recently spoken to a digital marketing specialist who advised that your website be updated regularly, and now you’re thinking about your website more than you’ve ever thought about your website! 

That’s why we’re here to ease your mind a bit. Here at THM2G, we’re a team of digital marketing specialists. Our professional web designers are here to answer any questions that you may have about your website, and we’re here to address the main concerns that you may currently have about your website. First, let’s talk about your website. Let’s answer the question, “how often should I update my website?” Then, we’ll talk about some of the best options currently available to you. 

So How Often Should I Update My Website?

First, let’s talk about the two main types of updates that you should be making to your website on a regular basis: software updates and content updates. 

Software updates protect your website from unexpected bugs and errors. Just like our smartphones, websites need to be updated on a regular basis. Otherwise, your website could be subject to functional problems. You should check your website for software updates at least once per month. That way, you can be sure that your website will be performing optimally for you and your customers. 

Content updates are a little different from software updates. While software updates protect your site from errors and glitches, content updates can boost your website’s content score on Google, which increases your chances of being found on Google by your target audience. Content updates can include minor changes to the written or visual content of your website, and content updates can also include new web pages or blog posts. Content updates are recommended at least once per month, but once per week is preferred. By regularly updating the content on your site, your Google content score will continue to climb, and you’ll rake in more customers as a result!

Don’t Want to Have to Worry About Updating Your Website? Speak with a Web Design Specialist for Free! If you’re like most business owners, then you’ve got enough on your plate already. The thought of having to update your website on a regular basis probably has you rolling your eyes. That’s why we’re here to help! Here at THM2G, our web design specialists can maintain and regularly update your website for you! Claim your free consultation today, and speak with a specialist for free!