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Which Social Media Channels Should My Business Be Using?

Need More Social Media Engagement? Wondering, “Which Social Media Channels Should My Business Be Using?”

Then you’re asking all the right questions! Having an online image is essential to any business, and if you’re thinking more about your social media presence, then you’re taking steps in the right direction. But if you’re like most people, then social media probably overwhelms you. So if you’re asking yourself, “which social media channels should my business e using,” then chances are, you’re starting from ground zero with your online image. Fortunately, we’re here to help take the social media stress off of your plate. 

Here at The Harman Marketing & Media Group (or “THM2G” for short), we’re a team of digital marketing specialists. Our social media experts are here to answer all of your questions and help you determine the best social media strategy for your wants, needs, goals, and budget. 

But first, let’s answer the question, “which social media channels should my business be using?” Then, we’ll talk strategy and how THM2G can help you grow your business through social media and much more!

So Which Social Media Channels Should My Business Be Using? 

When it comes to social media and your online image, your business should be taking advantage of as many social media platforms as possible. Social media is a great way to create brand awareness and advertise your business at little to no cost to you. So why wouldn’t you want to take advantage of as many online avenues as possible, right?

OF course, not everyone has the time or the funds to broadcast their business on every single social media platform out there. Furthermore, not all brands are suitable for all platforms. For example, certain social media platforms have vastly different age demographics. Most older demographics prefer Facebook and Twitter, and most younger demographics tend to gravitate more to Instagram. So when choosing your preferred social media platforms, you should always factor in the age(s) of your target market.

Another thing you’ll need to factor in is the type of content that you’d like to promote. If you’re planning on promoting products and company personality, then Instagram would be a great platform to use. If you’re trying to push more traffic to your website, then you’ll definitely want to hop on Facebook and Twitter more often because Facebook and Twitter posts allow you to post links, whereas Instagram posts do not.

Still have questions? Let us help! We’ll take a look at your brand and quickly answer the question, “which social media channels should my business be using,” and we answer it for free! 

Claim Your Free Social Media Consultation Today!

If you’ve been asking yourself, “which social media channels should my business be using,” then chances are, you’re feeling pretty overwhelmed about your brand’s social media presence. That’s why we’re here to help. Our social media experts can manage your social media accounts for you so you don’t have to anymore! Claim your free consultation today, and speak with a social media expert for free!